Last updated: 28/08/2025
Our commitment to accessibility
PurpleTree.ie is committed to ensuring digital accessibility for people with disabilities. We continually improve the user experience for everyone and apply relevant accessibility standards.
European Accessibility Act (EAA) Compliance
As of June 28, 2025, the European Accessibility Act requires businesses operating in or serving the EU market to make their digital services accessible to people with disabilities. We are committed to meeting these legal requirements and conforming to EN 301 549, the harmonised European standard for digital accessibility, which incorporates WCAG 2.1 Level AA standards.
Conformance status
We aim to conform to EN 301 549 and the Web Content Accessibility Guidelines (WCAG) 2.1 Level AA standards. These guidelines help make web content more accessible to people with disabilities and are now legally required under the European Accessibility Act for businesses like ours.
Accessibility features
Our website includes the following accessibility features:
- Clear and consistent navigation
- Descriptive alt text for images
- Proper heading structure
- Sufficient colour contrast
- Keyboard navigation support
- Resizable text up to 200% without loss of functionality
Known limitations
Despite our efforts, some limitations may exist:
- Third-party content may not be fully accessible
- Some older PDF documents may not meet current standards
- Video content may not have complete captioning
We are working to address these limitations.
Assessment approach
We assess accessibility through:
- Self-evaluation using automated and manual testing tools
- User testing with people with disabilities
- Regular accessibility audits
- Staff training on accessibility best practices
Feedback and assistance
We welcome your feedback on the accessibility of PurpleTree.ie. If you encounter accessibility barriers, please contact us:
Please provide:
- The specific page or feature you’re having trouble with
- The assistive technology you’re using
- A description of the problem
We aim to respond within 3 business days and provide a solution within 10 business days.
Alternative formats
If you need information in an alternative format, we can provide:
- Large print documents
- Audio recordings
- Electronic formats compatible with assistive technology
- Simplified language versions
Ongoing efforts
We continuously work to improve accessibility by:
- Regular accessibility training for our team
- Incorporating accessibility into our design and development process
- Conducting periodic accessibility reviews against EN 301 549 and WCAG 2.1 AA standards
- Staying current with European Accessibility Act requirements and best practices
- Monitoring updates to accessibility standards as they evolve (including the expected update to WCAG 2.2)
Legal compliance
Our accessibility efforts are designed to meet the requirements of:
- The European Accessibility Act (EAA), which came into effect on June 28, 2025
- EN 301 549, the harmonised European standard for accessibility of ICT products and services
- Irish national legislation implementing the EAA
- International best practices for digital accessibility
